YOUNG SHITS - THE SHORTLISTED SHIT
In the U.S., nearly 8% of teachers leave the profession every year. To compensate, the D.O.E. lowered the standards for becoming one, attracting unqualified instructors to our schools. To encourage people to teach, we created a campaign that puts a future without quality teachers to perspective.
WHAT CAN GO WRONG
We're dropping special Valentine's Poptarts. They come with icing and sprinkles so you can turn your snack into a valentine.
GRADE YOUR WORLD
Awareness stickers with big fat Fs to get attention.
OUT OF HOME
Had to flex some spec awareness too.
We’ve got a little social going on.
COPYWRITER: Ozzie Nunez
ART DIRECTOR: Gabs Samame