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GRAPHIS NEW TALENT ANNUAL 2021 - HONORABLE MENTION

SELECTED FOR ADS OF THE WORLD

Valentine's Day has Gen Z realizing how hard finding their soulmate is. So we drop a campaign to remind them that there are plenty of flavors in the world and we want to help them get them.

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SPECIAL EDITION

We're dropping special Valentine's Poptarts. they come with icing and sprinkles so you can turn your snack into a valentine.

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SHARE THE FLAVOR

Once you've made your valentines, share them with the hashtag #FindYourFlavor for a chance to be featured on Poptart's social media and digital billboards.

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OUT OF HOME

And even have some Poptarts valentines of our own to inspire you.

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AT THE GRAM

The Bachelor’s Chris Harrison helps people find love for a living, so he’s hosting an IGTV show where he visits different college campuses to help students find their flavor.

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TWITTER

He’s also gonna be on Twitter letting people know what flavor they should be looking for.

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COPYWRITER: Matthew Frederickson

ART DIRECTOR: Gabs Samame