When humans face heartbreak in life, many find comfort in food, like ice cream. But regular ice cream can make you feel guilty, due to an ungodly amount of calories. Halo Top lets you double down in comfort—it’s a way to find healing in ice cream without the high-caloric guilt.

PRINT ADS

 

Sweet print ads that show you the cure for your heartbreak.

THE CLINIC

 

An Instagram experience where you will find the comfort and guilty free pleasure that your heart needs.

THE PRESCRIPTION

A coupon for bite-sized samples of The Cure when you change your status to single on FB.

THE AMBULANCE

 

A special truck that serves the med you are looking for, samples of ice-cream as pills.

COPYWRITER:  Daniel Kang / Sam Pawar

ART DIRECTOR/ILLUSTRATOR: Gabs Samame